The Skin Games
Have you heard of The Skin Games yet?
It is a nationwide competion for skin care professionals (I.E. Licensed Estheticans) to showcase their skills, services, locations and in essence-- their AWESOME.
I was lucky to be asked to help with Social Media Marketing for The Skin Games competition. I say lucky because I have LONGED to be in the skin care industry since I was old enough to see in a mirror. I remember watching beauty shows on QVC as a small child and looking in mirrors and playing with makeup and "pretend" AMAZING skin care product that was going to keep me wrinkle-free and radiant! I remember BEGGING my poor mother for an expensive non-Christmas or birthday time gift of a Signature Club A Gift Set-- "But mom, it has the concealer palette for FREE!" I was 9.
This is a dream come true that has turned into an avenue to promote the industry I most care about. While estheticians are the reason for our beautiful skin and healthy glow usually, they never get the credit. Your make up artist does, hair stylist, product formulator... but how often does the media call out a good ol' THANKS to the L.E. sitting in the dark corners of her treatment rooms offering rest, relaxation, cleansing, and skinmiracles as I call them... ? Not often.
So The Skin Games founders came together and decided to provide that platform for everyone to promote themselves in a healthy competition. We all are here for the same reason and there are more than enough people in the world with skin to work on-- so the contest has a "NO NEGATIVE" rule. All promotions are genuine likes, loves, and support boosts because success and growth of the industry as a whole needs to start with a growth in the foundation. Raising the Esthetician's UP and promoting their awesome results, pages, businesses, services, testimonials, and more. All positive promotion and all targeted at people who either treat skin or have skin. It's a win/win really.
I just LOVE those.
Amazing connections for businesses involved in The Skin Games are already being made. Since my team of social media ninja's has begun-- sponsors have seen increases in their orders, players have seen an increase in their phone calls and bookings, and the estheticians that TSG team speaks with on a daily basis are getting the word out that learning to promote yourself properly for business purposes is IMPORTANT! An esthetician cannot survive in this day and age without having a web presence.
For this purpose alone, JennE Marketing Management has been offering TSG players and sponsors a special set up package in order to get fully webbed in time for TSG to work it's ninja magic growing networks and making connections. We are a team of ghostwriting marketing ninjas who go behind the scenes and do the social media promoting you want to do, but either don't have time to do or don't care to do or both! If you want to be involved, cool. If not, cool. Either way-- your network will grow after we take over!
Social Media 101 Classes
The MOST AWESOME thing about this whole skin care professional building project that is formulating is that I'm being asked to teach social media 101 classes at spas across the country. I have 4 classes book this summer already and we just started offering the option last week! This is great for the industries that JEMM promotes because our team will be traveling nationwide for multiple teaching events, trade shows, conferences, and more. We will be networking with people that NEED to see my client's work, but may not have had we not been lead to teach at their event. Connections are being made via the law of attraction-- fueled by God. His purpose is what drives my passion for helping others succeed. I aim to help anyone who wants to help themselves. I can teach you social media or I can do it for you-- but either way, after we talk, you are going to leave with a greater confidence in your web presence and a wonderful feeling that things are going to work out!
The Skin Games has given JEMM a different platform to promote our skills, but it doesn't sidetrack us from our original goal-- growing confidence. It's what we do.